Artigos indicados ao prêmio CLAV-2020

Artigos indicados ao prêmio CLAV-2020

 
Artigos Científicos
 
7391     
When following digital influencers on social media and buying their products used shapes consumption
Valter Afonso Vieira
 
7426     
COVID-19 Pandemic: Why does it matter for consumer research?
Lucas Emmanuel Nascimento Silva, Manoel Bastos Gomes Neto, Rebeca da Rocha Grangeiro, Jeniffer de Nadae
 
7430     
Channel integration and loyalty in omnichannel retailing: The role of customer experience
Isadora Gasparin, Luiz Antonio Slongo
 
7451     
Embarrassment: A novel twist on a familiar emotion
Lucia Barros
 
7541     
In the right place at the right time: Opportunities for mobile location-based marketing research
Annaysa Salvador Muniz Kamiya, Diana Sinclair Pereira Branisso
 
Artigos Executivos
 
7524     
Crowdsourcing: Soluções para a Covid-19
Andre Luiz Carvalho
 
7435     
Como escolher um influenciador digital?
Frederico Kling Ferraz de Carvalho, Suzana Valente Battistella Lima

Mantenedores do FGVcev